Roadshow trucks
from Rainbow
Impressive events with roadshow trucks: Roadshows are a good marketing tool, especially for the presentation of services or products, where other classic advertising channels are not effective. With the Rainbow vehicles you make your presentation literally "tangible" for potential customers and interested parties. You show your target group directly on site what you have to offer. And with a really great appearance.
The wow experience
Not only in direct contact with interested consumers, but also especially in the B2B area, events with these vehicles are always a special highlight in brand communication. You clearly convey your image to the outside world with such an eye-catching vehicle.
In particular, the individual branding ensures immediate recognition of your company. Your promotional vehicle creates the desired WOW effect and turns events into experiences that your target group will remember for a long time.
Infomobile rental at Rainbow - Many years of experience and expertise for your Infomobile
Infomobiles, vehicles also for the German Bundestag. Also the German Bundestag trusts in the vehicles, the quality and experience of Rainbow Promotion:
The info truck of the German Bundestag was in many years a product from our company and toured through Germany and all federal states. During the summers the German coasts were toured and in popular vacation resorts interested citizens could inform themselves about the work of the politicians.
You can find more information about this campaign in this news article. One of many examples of a project optimally adapted to the project with the latest technology, individual vehicle construction and the best equipment of our Infomobiles.
Roadshow trucks with all-round service
In order to make success measurable, to prepare and follow up and to place the marketing measures accordingly on the market, we have a network of experts and cover all areas around events, promotions, tours and campaigns. Besides vehicles, we offer tour concepts up to far-reaching advertising measures and campaigns, which are placed flanking for success.
A central point is the tour planning, which requires a multitude of steps and involves many aspects to be considered. Of course, we provide trained personnel on request.
Full dedication to success
A Rainbow vehicle provides an exciting and efficient base for training, seminars or other events across multiple locations of your company. Industrial and commercial trade fairs can be excellently attended with such a vehicle as a mobile trade fair stand.
By the way: If you would like to discuss the topic with us directly at your location - we would be happy to bring the vehicle to you as a mobile meeting room without obligation and free of charge. Let's talk about your promotion.
FAQ – Frequently Asked Questions
Roadshow Trucks
Rainbow Promotion has been in business for over 30 years and is regarded as one of the most experienced full-service providers of roadshow solutions in the German-speaking world. With a fleet of over 250 vehicles and many years’ experience working with clients such as Porsche, Coca-Cola, BMW and Huawei, Rainbow offers a comprehensive 360-degree package from a single source.
Yes. Rainbow Promotion has extensive experience with international roadshow tours. The team takes care of all the necessary formalities: customs clearance, entry permits, country-specific event licences and insurance.
Rainbow Promotion can, on request, provide experienced drivers and event managers to accompany the truck throughout the tour. They will handle the journey to and from the venue, set-up, on-site operations and dismantling.
This depends on the route, set-up times and the statutory driving and rest periods for drivers. A realistic figure is 3–5 stops per week, depending on distances and the length of time spent at each location. The planning team optimises the route for maximum efficiency.
A roadshow truck is a display truck specifically designed for use on multi-stop tours. Rainbow Promotion offers roadshow trucks in various sizes, with quick set-up times, reliable technology and the option to set up the vehicle anew every day.
Showtrucks
Bookings can be made via the contact form on rainbow-promotion.de, by email to info(at)rainbow-promotion.de or by telephone on 0 52 02 . 98 05 - 0. Rainbow Promotion will first advise you on vehicle selection, develop a complete roadshow concept on request, and, as a full-service provider, take care of planning, logistics and execution.
Several of Rainbow Promotion’s show truck models are fitted with a wheelchair lift or have barrier-free access, such as the Rainbow Showtruck 04. Accessibility can be specified as a requirement when selecting a vehicle, so that the most suitable model can be recommended.
Yes. Rainbow Promotion offers a complete, bespoke exterior wrap and a tailor-made interior design concept for all show trucks. From brand colours and display areas right through to interactive installations, the show truck becomes a brand world in its own right. The in-house design and technical team develops the concept in collaboration with the client.
Depending on the model, Rainbow Promotion’s show trucks offer between 40 and 90 square metres of interior display space. In addition, there are optional external advertising spaces, flagpoles and billboards for maximum visibility from a distance. Models such as the Showtruck 04 feature 55 square metres of premium space, including a glazed entrance area and a separate pull-out lounge.
It usually takes between 60 and 120 minutes to set up a show truck. On request, Rainbow Promotion can handle the entire set-up process, including site logistics. The exact set-up time depends on the specific vehicle model and the individual interior design.
Rainbow Promotion’s show trucks are used as mobile brand ambassadors for roadshows, product presentations, market launches, communication campaigns and information tours. They bring brands directly to the public – in public spaces, shopping centres, trade fairs, on company premises or at events. Typical clients include companies from the automotive, FMCG and technology sectors, as well as institutions and the public sector.








































