With eye-catching design through Germany
The sporting goods and clothing manufacturer Decathlon went on a big ENTDECA tour this year with four of our InfoWheels. With the promoter equipment in tow, the interior offered enough storage space for all the equipment.
The fully branded ENTDECA mobiles invite children in the greater Munich, Berlin and Cologne area at urban locations and in front of selected DECATHLON stores to try out the course and prove their skills in sporty and playful challenges.
Also on board: the Toni Kroos Academy, which - just like DECATHLON - is committed to getting children and young people excited about sport.
Coordinated by Avantgarde, the "Auf die Plätze" campaign will be broadcast in DECATHLON stores and its own channels as well as via paid media digital, radio and TV.