Renault on TOUR

On behalf of the agency jaeger+haeckerhase (@jaeger_haeckerhase), we presented the Renault R4 Roadshow this summer – a tour perfectly showcasing the new car.

The kick-off took place at the Foil Festival on Fehmarn, marking the ideal start for a vehicle that connects past and future: the fully electric Renault 4 E-Tech.

Afterward, the roadshow traveled across Germany with stops in Berlin, Hamburg, Frankfurt, and Cologne.

In the mobile “Expandable” exhibition, visitors could experience the car up close: the vehicle was integrated directly into the showroom and transported securely – both real highlights on wheels!